It was an exciting year for the Angels and a successful one for the Angels Express. The Angels Express had a record-setting season with almost 44,000 boardings to 51 games. Ridership increased 29 percent over last season as fans embraced the opportunity to leave their cars home and ride directly to Angel Stadium on a comfortable Metrolink train while bypassing traffic and avoiding parking fees.
Even before baseball season officially started, OCTA used social media to invite the public to participate in a raffle to win prizes and sign up for exclusive game announcements. This promotion attracted new email signups (16 percent increase) and new Facebook fans (24 percent increase).
During the season, OCTA courted fans with an Angels Express Kickoff Event in Irvine that attracted 250 people and a Kids Ride Free promotion in July that increased the average daily ridership by 28 percent. OCTA’s email subscribers and Facebook fans were given multiple opportunities this season to win game and train tickets.
Even after the season was officially over, the Angels and the Angels Express kept the magic going for two postseason games. Regular and special service Angels Express service along the OC Line on Oct. 2 and 3 resulted in more than 4,000 boardings.